A Guide to Usability Testing for Websites

Jakob Nielsen couldn’t have been more correct when he said “pay attention to what users do, not what they say.” Knowing what your users are doing is the underlying aspect of developing a product and creating a positive user experience. Usability testing helps you do precisely that. So, let’s begin by defining what usability testing is. As is clear from the nomenclature, usability testing is a part of UX design procedure to assess a product by letting real time users

Continue Reading

Do you need a website redesign- 5 signs to find out.

website redesign image

You might think that you don’t require a website redesign for your business right now. After all, your website is technically still functioning and everything looks just fine on the surface. The emotion is understandable. For many people in the marketing world, their first website is like their favorite, albeit old, pair of shoes. There is an emotional attachment that you don’t want to let go. Moreover, a website redesign involves a notable amount of time, effort and money. Hence,

Continue Reading

Site Footer