Emami Realty, a relatively new player in the property sector, has recently launched two luxury developments in the heart of Kolkata. The first, Aamond, offers 3-4 exclusive luxury apartments priced between 3 to 4 crores. The second, Aastha, features units starting at 4 crores, with prices reaching up to 7 crores.
Tailoring placements to target HNI in Kolkatta.
Implement funnel strategies that guide prospects from initial awareness through to inquiry and lease signing, emphasizing luxury apartment features and exclusivity.
Continuously monitor daily and overall budgets, making real-time adjustments based on campaign performance data to ensure optimal spend.
Track and analyze key performance to refine targeting and messaging for maximum ROI.
We adopted a distinctive approach by focusing on affluent neighborhoods and segmented the audience of profession, luxury interests and expensive goods purchase behaviour.
Guided high-quality, engaging ad creatives with compelling visuals and copy tailored to HNI audiences
We utilized a range of advanced techniques to maximize reach and enhance conversions by strategically targeting prospects at each funnel stage to guide potential buyers seamlessly from awareness to inquiry and lease or purchase.
